Workshops That Actually Help You
WorkĀ ON Your Business
Here's what's on deck for 2026:
- Will AI Recommend You? How to Be the #1 Local Pick in ChatGPT, Alexa, and Beyond
- Safeguard Your Business: The Organic Marketing Strategy That Keeps Your Phone Ringing, No Matter What Google Does
- From Skeptic to Superuser: Mastering ChatGPT for Service-Based Success
- Brain Dump to Breakthrough: The Strategic System to Own Your Business Outcomes
Email [email protected]Ā to book a workshop or speaking engagement.
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Book a Workshop or Speaking Engagement"Ginny is a hidden gem in the small business worldā€”her processes are inspiring, and she continually encourages me. In her work, she cares deeply about ensuring everyone she serves has good business outcomes too, which makes all the difference."
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-Irene Gouge
Ginny is a small business strategist, Lean Six Sigma Black Belt, and quality improvement leader who helps service-based entrepreneurs grow with structure, not stress.
She runs multiple businesses with her husband, including Cavalry Appliance Service, Highland Business Center, and Outcome Academy (where she works with local business owners and executives who want clarity, confidence, and consistent growth).
Ginny blends scientific thinking, process improvement, and human-first strategy to help business owners build brands that reflect their values, and operations that support their life.
Sheā€™s especially passionate about empowering service professionals with practical systems, mission-driven messaging, and real-world marketing tools that donā€™t require a marketing degree (or a ton of money) to implement.Ā
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